Hey friends 👋
Last Friday, Cameron and I went live from ConnectLabs by Wexford — where the Traction Lab now has a home base — to take your startup questions live.
We covered:
How to tell the difference between early customers and true early adopters
What to do when your first few “adopters” don’t have anything in common
The 5-level Early Adopter Pyramid (and why the top matters most)
Navigating a B2B2C go-to-market in healthcare
Why most founders treat social engagement like progress (when it’s not)
Whether your prototype is a vitamin or a painkiller — and how to test that
The real reason pre-diabetic users won’t log their meals
And why “it’s nice” is not good feedback
It was a great session — fun, fast-moving, and full of practical takeaways for early-stage founders trying to go faster without falling into the usual traps.
Join me (and sometimes Cameron) Fridays at noon Pacific in the Substack app for live office hours. Have a question? Drop it in the comments and I’ll tackle it on the next one.
Want to join in person?
We’ll be live again at ConnectLabs in Sacramento this Friday at noon. It will take a few minutes to park and get inside, so plan on arriving around 11:30.
Hope to see you there — or right here on Substack
Take care,
Cam & JDM
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