🚦 3-2-1 Traction — the conversation in the customer’s head
tractionthinking.substack.com
Selling is directly tied to your ability to participate in this conversation. Also: defining the right MVP; how NOT to design value props; running a "pre-mortem"; and the goal of customer development.
🚦 3-2-1 Traction — the conversation in the customer’s head
🚦 3-2-1 Traction — the conversation in the…
🚦 3-2-1 Traction — the conversation in the customer’s head
Selling is directly tied to your ability to participate in this conversation. Also: defining the right MVP; how NOT to design value props; running a "pre-mortem"; and the goal of customer development.